Comments for imc2 - The Relationship Era Blog

Comment on Preview Video Interviews From the Cannes Lions Festival by Fidelia

Fidelia — Sat, 17 Dec 2011 06:47:18 +0000

An answer from an expert! Thanks for conrtbitunig.

Comment on SXSW Keynote Believes We All Have a Little #Tigerblood In Us by Krisalyn

Krisalyn — Thu, 15 Dec 2011 14:55:21 +0000

Your’s is a point of view where real intelligence seihns through.

Comment on Closed on Sundays, Still Open for Business by Loryn

Loryn — Thu, 15 Dec 2011 14:30:16 +0000

I aprpecaite you taking to time to contribute That’s very helpful.

Comment on Mark McKinney, PhD by jocheryl holcombe/wiliams

jocheryl holcombe/wiliams — Mon, 14 Nov 2011 22:37:06 +0000

yikes! didn’t realize that was going to be a public reply, but duh, of course.anyway, just put that email addy out for the spamers.feel free to delete after reading.

Comment on Mark McKinney, PhD by jocheryl holcombe/wiliams

jocheryl holcombe/wiliams — Mon, 14 Nov 2011 22:32:09 +0000

hey mark.what’s up with you? so great to see your face in the picture.i have tried to find you so many times and see how life was treating you.a minister? wow.what kind?
my email is kind of clogged up, so if you wanted to respond, jbenwilliams@yahoo.com is the best way to get me for now. i’m going to look for you elsewhere to, but sure would love to reconnect and hear how life is going for you!
this is the closest i have gotten to finding you in so long! YAY!

Comment on Top 10 Tips from imc² on Creating a Successful iAd by Zhou Wenhan (@ybother)

Zhou Wenhan (@ybother) — Sat, 03 Sep 2011 01:54:59 +0000

Great article! I also recommend reading Apple’s Design guide for iAd.js if you are just getting start on any kind of mobile web or mobile ad design!

We also have a simple article here: http://mobdis.squarespace.com/news/2011/8/18/mobile-web-best-practices-navigation-and-links.html

Comment on Consumer Research: Read a Good Book by Leslie Shaffer

Leslie Shaffer — Thu, 21 Jul 2011 20:39:30 +0000

This makes me happy. I’ll now apply my liberal arts education and take it a step further–in a perfect world, it’d be great to have your “persona” read a book (with the persona as protagonist) and then have them chat about it. Their reactions to the character would reveal more about them than a traditional focus group would ever produce. Not sure how you’d ever swing it, but I’d die to hear a group of middle-aged men talking about why “Rabbit” pisses them off or if they’d like to buy him a beer.

Comment on Consumer Research: Read a Good Book by Michael Davis

Michael Davis — Mon, 11 Jul 2011 22:02:43 +0000

There’s something intangible and inspiring about your recommendation to read a strory to research the persona of a segment, rather than just looking at the data. In essence a story about a story. Cool conflict. As an example, the narrative of “Something Happened” could lead to better understanding people, but perhaps for folks like me, it challenges my assumption of how to look at expected outcomes: knowing how the personas are formed, not just the end of “the guy’s” story. That’s why I have to read entire books, not the Cliff Notes. For those of us with short attention spans, please suggest a good movie too. -MD

Comment on Michael Davis by Muchas gracias por los premios, pero me quedo con las historias. Cannes Lions 2011. « La Guarida del Búho

Mon, 27 Jun 2011 14:01:01 +0000

[...] Michael davis nos compara el Cannes de cine vs. el de creatividad (publicidad). [...]

Comment on Does the Cannes Lions Festival Inspire Creativity? by JeffL

JeffL — Tue, 21 Jun 2011 19:49:27 +0000

Great clip from the seminar. It’s awesome seeing an imc2 presence at such an international event.

I would love to be there and and have my brain immersed in all that the festival has to offer. I know it would inspire me.